nvidia is selling the RTX 5090 for $1,999 this week — but only if you're in Dallas

QuakeCon 2026 is, right now, the one place on the planet where Nvidia's flagship still costs what it said on the box.

Aliteq
Nadia Rahman · Deals Editor

The short version

QuakeCon runs August 6–9, 2026 in Dallas; Nvidia's GeForce booth is selling RTX 5090, 5080 and 5070 Founders Edition cards at original MSRP while supplies last

The short version

RTX 5090 FE is $1,999 at the booth versus roughly $4,329 on Amazon right now — a $2,330 gap

The short version

RTX 5080 FE is $999 and RTX 5070 FE is $549, also at launch pricing

The short version

You don't have to be there: a livestream Saturday, August 8 at 11 a.m. PT gives away RTX 5070 cards to a global audience

The short version

A $10,000 PC mod contest is running alongside it, grand prize a trip to Nvidia HQ

My honest read on this

I don't think this is Nvidia quietly admitting prices are too high — I think it's a controlled, limited-supply marketing moment that generates exactly this kind of headline while changing nothing…

Aliteq

Read the full story

nvidia is selling the RTX 5090 for $1,999 this week — but only if you're in Dallas

 Read the full story on Aliteq