It was one of the most surprising announcements of last week, which Blizzard he gave up celebrating his famous BlizzCon in this year 2024. One of the most legendary and specific events in the video game panorama and that only due to the pandemic had stopped opening its doors. So, what could have happened for them to make this decision?
Furthermore, we are not talking about a normal year, but about 2024, which is the one that celebrates 20 years of world of warcraft, the company’s flagship and a true industry giant that continues to bring joy to its developers. Or for Diablo IVwhich continues to add and add more players thanks to its landing on Xbox Game Pass… or the news about those new games that seem to be on the agenda of Californians.
BlizzCon 2024 is canceled after a reflection process
As always, these decisions are made behind closed doors and, surely, in meetings where some voices are raised and there are those who do not agree with this cancellation. What’s more, in the official statement they talk about “while we approach this year differently and have explored different event formats in the past, rest assured that we are as excited as ever to bring back the BlizzCon in future years.
So it doesn’t seem like it will return in 2025 or even 2026. This absence of the famous woman will last for a long time. BlizzCon. A change in the policy of events in which they will participate? Well, something like that, because the note issued to the media clearly states that they are going to leave their offices more and are going to visit other in-person events with greater interest, such as Gamescom in August or Dreamhack: «to celebrate these upcoming releases and bring our communities together in new and special ways, we will soon share some exciting plans for other industry shows and conventions such as Gamescom«.
It is true that Blizzard has sometimes been quite inbred and seemed not to want to get together with other companies, so in 2024 we inaugurate a new era in which those from Irvine will offer themselves more in outside events rather than devoting time, money and resources to organize your own. With the consequent savings that this entails.
And does the Microsoft factor have anything to do with it?
As much as we want to ignore the obvious, the name of Microsoft appears clearly in this new scenario. Last year at this time we were still dealing with the legal issues to see if the purchase of Activision Blizzard by the Americans and now that is a fact, so most likely everything that has happened is as simple as saving. Expenses must be avoided superficial.
The problem is that for many fans of Blizzarda BlizzCon since 2024 is not dispensable, it is not superficial, and yes, one more way to connect with one of the most successful companies in the last 30 years in the world of video games. So if Phil Spencer’s people have had something to do with this decision and the truth is ever known, we may once again find ourselves with a boycott campaign by those who idolize the owner of Warcraft, Devil, StarCraftetc.
